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Voodlee Pricing Plans - WhatsApp API Pricing

Choose a Voodlee plan that fits your team's needs

Manage customer conversations, send WhatsApp campaigns, automate interactions, and scale your business with flexible subscription options.

Clear monthly subscription pricing
Flexible team and WhatsApp number limits
Messaging charges billed separately
Advanced capabilities for growing businesses
View pricing plans
Verified Account

Hi, can you clarify how Voodlee pricing works for WhatsApp Business API?

10:42 AM

Hello! 👋 We keep our pricing simple and transparent:

  • 1. Platform Subscription: Predictable monthly fee covering your shared team inboxes, automation builder, and active numbers.
  • 2. Messaging Usage: Meta delivery charges calculated separately with zero hidden markups.

Select a tier below that matches your scale, or customize as you grow!

10:43 AM
Subscription Plans

Choose the right plan for your business

Find the right balance of team access, WhatsApp numbers, and business capabilities. Select a plan based on your current requirements and upgrade as your communication needs grow.

Starter

Basic shared inbox and limited campaigns.

₹1,349
/ month
Team members2
WhatsApp numbers1
  • Basic shared inbox
  • Limited campaigns
  • Standard cloud hosting

Growth

Broadcasts, basic chatbot and automation.

₹2,499
/ month
Team members5
WhatsApp numbers1
  • WhatsApp broadcasts
  • Basic chatbot builder
  • Automated keyword triggers
Most Popular

Professional

Advanced automation, analytics and API access.

₹4,499
/ month
Team members10
WhatsApp numbers2
  • Advanced workflow automation
  • Comprehensive analytics
  • Direct API & Webhook access

Business

Advanced team workflows and priority capabilities.

₹8,199
/ month
Team members25
WhatsApp numbers5
  • Advanced team routing workflows
  • Priority queue & capabilities
  • Multi-inbox role governance

Enterprise

Custom integrations, controls and support.

Custom
Tailored to scale
Team membersCustom
WhatsApp numbersCustom
  • Custom CRM integrations
  • Enterprise controls & security
  • Dedicated account manager
PlanMonthly feeTeam membersWhatsApp numbersKey capabilities
Starter₹1,34921Basic shared inbox and limited campaigns.
Growth₹2,49951Broadcasts, basic chatbot and automation.
Professional Popular₹4,499102Advanced automation, analytics and API access.
Business₹8,199255Advanced team workflows and priority capabilities.
EnterpriseCustomCustomCustomCustom integrations, controls and support.

Subscription fees exclude WhatsApp messaging charges, applicable taxes, and optional paid add-ons unless expressly included in a signed order.

Meta WhatsApp Tariffs

WhatsApp messaging rates

Your Voodlee subscription covers platform access. WhatsApp messaging usage is calculated separately based on applicable message categories and delivery records.

Marketing

High Engagement
₹0.98Per delivered message

Promotions, product announcements, discount offers, back-in-stock alerts, and cart abandonment nudges.

Utility

Operational
₹0.13Per delivered message

Order confirmations, dispatch notifications, payment receipts, appointment reminders, and account alerts.

Authentication / OTP

Security
₹0.13Per delivered message

One-time passcodes, verification codes, password resets, and two-factor authentication logins.

Service messages

Customer-Initiated
₹0.13, where chargeableSubject to applicable Meta service-message and free-window rules

Direct support conversations resolving customer questions during open 24-hour service customer windows.

Message categoryProposed selling rateBilling basis
Marketing
₹0.98Per delivered message
Utility
₹0.13Per delivered message
Authentication / OTP
₹0.13Per delivered message
Service messages
₹0.13, where chargeableSubject to applicable Meta service-message and free-window rules
Calculate messaging costs

Rates are before GST and other applicable taxes. These are proposed selling rates, not guaranteed current Meta tariffs. Validate Meta and BSP/provider charges before publication. Actual charges may vary by recipient country, message category, provider fees, and billing arrangements.

Cost Transparency

Understand your messaging costs

Keep your subscription and messaging expenses transparent with separate billing for platform access and message usage.

Two Separate Transparent Components

Your fixed monthly platform subscription covers software access, seat management, and feature usage. Message consumption is billed strictly based on verified delivery.

Real-time Billing Insights

Track delivery logs, delivery timestamps, recipient country rates, and conversation types directly inside your Voodlee analytics console.

Zero Hidden Markups

Clear rate cards with granular breakdown so you always know your exact cost per delivered campaign.

Illustrative Example

10,000 marketing messages to Indian recipients

Clear breakdown showing revenue rate, base Meta cost, and gross difference.

Cost componentCalculationAmount
Messaging revenueClient billing rate10,000 × â‚¹0.98₹9,800.00
Illustrative Meta base costStandard Meta delivery tariff10,000 × â‚¹0.8631₹8,631.00
Gross differenceBefore other operational costs & taxes₹9,800 − ₹8,631₹1,169.00
Select another volume to estimate:
Estimated Messaging Revenue (at ₹0.98):₹9,800.00
Illustrative Meta Base Cost (at ₹0.8631):₹8,631.00
Gross difference before taxes & operational costs:₹1,169.00

This example is illustrative and assumes the stated base rate applies. The difference is not net profit and excludes provider fees, payment processing, infrastructure, support, taxes, refunds, and other operating costs.

Flexible Scalability

Add more capacity as you grow

Expand your account by adding team members or WhatsApp numbers without changing the published base subscription prices.

Additional team member charges

Add agents, managers, and support specialists anytime.

PlanIncluded membersAdditional member/month
Starter2₹499
Growth5₹399
Professional10₹349
Business25₹299
EnterpriseCustomCustom

Additional WhatsApp number charges

Deploy departmental numbers, branches, or store handles.

PlanIncluded numbersAdditional number/month
Starter1₹499
Growth1₹399
Professional2₹349
Business5₹299
EnterpriseCustomCustom
Annual billing:Suggested 10% discount for upfront payment, subject to commercial approval.
Optional add-ons:AI chatbot, AI agent, advanced analytics, API access, CRM integrations, onboarding and custom development may be priced separately.
Additional number charges:Exclude WhatsApp messaging charges.

Illustrative monthly totals

Professional Plan₹6,244/month

Configured with 15 team members (including five additional members at ₹349/mo).

Excludes GST and messaging charges
Business Plan₹9,694/month

Configured with 10 WhatsApp numbers (including five additional numbers at ₹299/mo).

Excludes GST and messaging charges
Cost Components

What affects your total monthly cost?

Your total cost depends on your subscription plan, usage, and optional services.

01

Platform subscription

Pay the monthly fee for your selected plan. This provides platform access, core team workspaces, inbox infrastructure, and baseline limits.

02

Messaging usage

Charges are calculated separately using applicable provider and Meta billing records. Billed strictly per delivered conversation/message category without arbitrary markups.

03

Team expansion

Add team members at the rate applicable to your plan. Upgrade seats flexibly as customer service, sales, and marketing departments grow.

04

Additional numbers

Extend your WhatsApp setup with additional numbers at the applicable monthly rate. Perfect for localized numbers, regional stores, or distinct brand handles.

05

Optional services

AI usage, premium integrations, onboarding and custom development may incur separate charges depending on specific technical requirements.

FAQ

Frequently asked questions

No. Subscription fees and WhatsApp messaging usage are billed separately.

Yes. Additional team members and WhatsApp numbers are available at plan-specific monthly rates.

A 10% discount for upfront annual payment is proposed, subject to commercial approval.

No. Subscription fees and messaging rates exclude applicable taxes unless expressly specified otherwise.

The displayed messaging rates are proposed selling rates. They should be reviewed against current Meta tariffs and provider charges before publication and whenever pricing changes.

Yes. Enterprise pricing, team limits, WhatsApp numbers, integrations and support can be discussed with the sales team.

Get Started

Ready to simplify your WhatsApp communication?

Choose a Voodlee plan that matches your business needs, or speak with our team about enterprise requirements and custom integrations.

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